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Charlotte Hornets Rebranding: New Brand Is Among Hottest in the League

The Charlotte Hornets new primary logo. via nba.com
The Charlotte Hornets new primary logo.
via nba.com

 

Buzz City is Back!

The long awaited return of the beloved Hornets to Charlotte is complete, and the organization is now officially known as the Charlotte Hornets. With it, comes a lot of awesome new gear and Hornets branding that will have fans decked out in Hornets swag.

Hornets posters have begun to be put up near Charlotte's basketball stadium. photo via Hornets facebook.
Hornets posters have begun to be put up near Charlotte’s basketball stadium. photo via Hornets facebook.

The rebranding has begun, starting with the official facebook page changing it’s name. Yet, it remains a Bobcat in the profile picture.

via Charlotte Hornets Facebook
via Charlotte Hornets Facebook

The brand change coincides with the lottery tonight, where Charlotte will be hoping for a Detroit plummet to at least number 9, which would give Charlotte the lottery pick. https://twitter.com/bobcats/status/468529345187684353 With the branding comes a new era of Charlotte basketball. The former Bobcats were hyper-sucessful last season and should look to carry that success over to next year. Much like the Brooklyn franchise switch a few years ago, the merchandise will surely be in high-demand.

the Hornets logo pyramid, via bringbackthebuzz.com
the Hornets logo pyramid, via bringbackthebuzz.com

All these new logos are quite bold, and make for great designs on T-Shirts, sweatshirts, and hats.

http://www.hornetsfanshop.com/New_Charlotte_Hornets_Gear/47_Brand_Charlotte_Hornets_Bushwick_Throwback_Snapback_Hat_-_Black
http://www.hornetsfanshop.com/New_Charlotte_Hornets_Gear/47_Brand_Charlotte_Hornets_Bushwick_Throwback_Snapback_Hat_-_Black
http://www.dickssportinggoods.com/largeImage/index.jsp?ab=Product_PageElement_MainProductImage&LargeImageURL=/graphics/product_images/pDSP1-18148073dt.jpg
http://www.dickssportinggoods.com/largeImage/index.jsp?ab=Product_PageElement_MainProductImage&LargeImageURL=/graphics/product_images/pDSP1-18148073dt.jpg
http://www.dickssportinggoods.com/product/index.jsp?productId=32058116&prodFindSrc=cart
http://www.dickssportinggoods.com/product/index.jsp?productId=32058116&prodFindSrc=cart

These products, along with others, are sure to hit the shelves and come right off at a record pace. ¬†Wearing throwback Hornets gear has long been a trend for veteran NBA fans, and the new logos are just as sick as the ones of old. The Hornets go live this afternoon at 12:30 PM ET to announce the name change in a press conference. You can follow the press conference live through “BringBackTheBuzz”‘s twitter page,¬†@BringBackTheBuz. Get excited for the new Hornets era, as they are about to take the league by storm and its going to sting. https://twitter.com/BringBackTheBuz/status/468619709802217472

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